Who

‍Mima is an Eastern Mediterranean restaurant in Amsterdam where dishes such as falafel, shawarma and wraps are prepared with the best and freshest ingredients. They asked us to design a logo that is always recognisable, a logo that stands out but is not too difficult.

Brand development

We developed a brand guide including various icons and patterns and our own font. The brand guide represents a modern, Eastern Mediterranean look and the fresh products that Mima stands for.

• Brand guide
• Design patterns